Background
The Ipoh-based anime figure store, ASO Anime Figure, was eager to expand its reach. Although they have a local presence, they lacked an online platform to market their products to a wider audience. Additionally, they aimed to tap into the Malay community’s market.
Strategy
Rebrand proposed a digital strategy for ASO Anime Figure: a user-friendly, dual-language website that showcases their brand and seamlessly directs customers to their online store. This strategy aims to capture a wider Malaysian audience, including the Malay market, and drive sales.
Solutions
A streamlined e-commerce solution fueled ASO Anime Figure’s online growth. Rebrand built a user-friendly website with an integrated online payment gateway. This platform showcases their products, clearly communicates brand values and services, and attracts a wider Malaysian audience, including the Malay market.
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